Don't Think, Just Post
- starcreatorsplt
- Feb 3
- 2 min read
How to Get PR Gift Boxes and Review Products from Brands: Tips & Tricks
You're scrolling through your phone, looking at social media platforms, be it Instagram or TikTok, and you wonder how some profiles, though they have fewer followers than yours, are getting product sponsorships and brand engagements.
Nowadays, brands opt for user-generated content (UGC) when they venture into social media marketing with a limited budget, as traditional social media influencers' rates and charges have skyrocketed over the years. UGC content creators often have fewer followers, but they create content that is more genuine and looks less like an ad, which resonates more with everyday social media users.
If you have a passion for creating content and sharing your latest discoveries on social media, don't think, just post. While you are at it, start using brand-relevant hashtags and tag the mentioned brands so you get noticed by them. Slowly but surely, brands will start to notice you and reach out to you for sponsored content.
Some tips to make your content stand out among the sea of content on social media:
Provide a balanced view with pros and cons to engage your audience
Add your unique personality to stand out
Edit content for visual and auditory appeal
Relate products to your daily life for relatability and engagement
Ensure products and brand names are visible
Make key messages clear
Articulate clearly to convey key messages effectively
Lastly, have fun! The UGC community is huge, and there are brand-organised events happening all the time, inviting content creators to join. Make sure to tag your favorite brands in your content to get noticed and secure your very first invitation!